More than a Product, It's a Cultural Experience.

Japanese traditions resonating worldwide.
Japanese craftsmanship, curated for the world's most discerning collectors.

Our Philosophy

What is FOMUS
Who We Are

FOMUS is a cultural brand that fuses traditional Japanese culture with contemporary art,
delivering "memorable experiences" to people around the world.

Through products that combine craftsmanship, storytelling, and aesthetic sensibility,
we weave Japanese spirit and aesthetics for the next generation.

FOMUS Masu
Creation process
Craftsman's hands
Masu Wall

CRAFT

Where centuries of technique meet contemporary design. Each piece tells a story of mastery and innovation.

MASU Collection

MASU Collection

1300 years of historical Masu

FOMUS PARURE

FOMUS PARURE (Masu Jewelry)

Exquisite accessories inspired by traditional forms

MASUKAME

MASUKAME

FOMUS's ultimate handcrafted work featuring turtle motifs.

LIFE

In Preparation

Coming Soon

A curated lifestyle collection that transforms everyday moments into rituals of beauty.

In Preparation

Matcha & Japanese Tea

Ceremonial-grade matcha and rare tea leaves sourced from tea gardens with centuries of history. Each blend is a journey through Japan's tea heritage.

🍵

Premium Matcha

🍃

Rare Sencha

ENTERTAINMENT

– Nature's Mythology Reborn –

KUKU

Connecting the world through the power of culture and storytelling

KUKU is a global IP project developed by FOMUS that fuses traditional Japanese culture with contemporary creativity.
Spanning art, craft, animation, books, and technology, it creates diverse products and experiences centered on storytelling.

This project goes beyond mere content creation, aiming to create an "open creative space" where people worldwide can participate, support, and cultivate culture together.

KUKU Characters

Project Vision

"Creating a new cultural ecosystem that continues for a thousand years."

In the KUKU story, Japan's iconic traditional craft "Masu" also appears as an important element.
This Masu connects with FOMUS's craft line, functioning both as art and as a symbol of culture.

With this story as our axis, we combine:
– Japanese spirituality and aesthetic sensibility
– World-class craftsmanship
– Cutting-edge technology and market access based in Dubai

These elements expand into picture books, anime, AI, NFTs, goods, educational content, licensing business, and more.
Stories and products circulate together, building a sustainable model for both cultural and economic aspects.

MEMBERSHIP

– Experience the Essence of Japanese Culture –

FOMUS Membership Card

Become Part of a Legacy.

Beyond tradition and innovation.

Special cultural experiences just for you.

All members receive a dedicated NFC-enabled card.
Experiences to touch Japanese beauty and craftsmanship, special invitations, and exclusive items.

According to your level, we provide cultural experiences, participation rights in exclusive projects, and special connections with craftsmen.

Contact

For business partnerships, export inquiries, media relations, and other questions, please feel free to contact us.